Palettes, custom colours and stops, linear / radial / conic gradients, solid and image fills, marked words, flowing / shine / hue animations, smooth hover colours, shadows, outlines, blend modes and finished designs.
1. Palettes
Thirteen ready-made palettes — pick one and you are done. “Custom colours” unlocks the colour pickers.
Indigo → Pink
Palette: Indigo → Pink
Sunset
Palette: Sunset
Ocean
Palette: Ocean
Aurora (3 colours)
Palette: Aurora (3 colours)
Candy
Palette: Candy
Gold (3 colours)
Palette: Gold (3 colours)
Fire
Palette: Fire
Neon
Palette: Neon
Forest
Palette: Forest
Midnight
Palette: Midnight
Peach
Palette: Peach
Graphite
Palette: Graphite
Rainbow
Palette: Rainbow
2. Custom colours and stops
Two colours or three, each with its own location, and any angle.
Two colours
First + second colour, 90°
Three colours
Middle colour switched on
Hard stop
Both locations at 50% — a sharp split
Top to bottom
Angle 180°
Diagonal
Angle 135°
Late blend
First colour holds until 55%
3. Gradient types
Linear, radial or conic. Radial and conic take a centre; conic also takes a starting angle.
Linear
Linear, 90°
Radial glow
Radial from the centre
Radial corner
Radial from the top left
Conic
Conic, from 90°
Conic prism
Conic with the rainbow palette
Conic offset
Conic centred bottom right
4. Solid colour and image fills
A plain colour (it still takes the hover colour and animations), or a photo showing through the letters.
Solid colour
Fill type: solid
PATTERN
Image, custom zoom 520%
DIVI ENGINE
Image, zoom 700%
MINT
Image, cover (whole photo)
5. Marked words
Wrap words in {curly braces} and only those take the fill. The rest keeps its own colour — and the marked words can have their own font and a gradient underline.
Launch your store this week
“Launch your store {this week}”
Built for makers, loved by teams
Two marks, a line break
Write less, ship more
Marked words in italic serif
Plans that grow with you
Gradient underline, 6 px
6. Animations
Flow slides a linear gradient, spins a conic one, breathes a radial one and pans an image. Shine sweeps a highlight; colour cycle rotates the hue.
Flowing gradient
Flow, linear, 6 s
Spinning conic
Flow, conic, 4 s
Breathing radial
Flow, radial
PANNING
Flow, image pans
Shine sweep
Shine, 3.5 s
Colour cycle
Hue rotation, 8 s
Reversed flow
Flow, reversed, 3 s
Rainbow road
Rainbow palette flowing
7. Hover
Hover each title. Colours and the angle animate smoothly between states.
Shift on hover
Hover effect: shift
Glow on hover
Hover effect: glow
Lift on hover
Hover effect: lift
Colours change
Hover colours, 700 ms
Angle turns
Hover angle 0° → 180°
Solid to accent
Solid fill, hover colour
8. Shadow, outline and blend
The shadow is a drop shadow behind the letters, so it never muddies the gradient. Outline strokes the glyphs; blend mode mixes with what is underneath.
Soft shadow
Shadow, 0 / 8 / 16
Hard offset
Shadow, 4 / 4 / 0
Outlined
Outline 1.5 px
BLEND
Blend: multiply over a tint
SCREEN
Blend: screen on dark
DIFFERENCE
Blend: difference
9. Layout, tags and links
Alignment per device, a maximum width with its own position, any HTML tag, and a link.
Aligned left
Alignment: left
Centred
Alignment: centre
Aligned right
Alignment: right
A narrow headline that wraps over several lines neatly